Free music downloads, lawsuit not included
Peer-to-peer networks are going legit with pop-up ads embedded in MP3s. Business 2.0 Magazine reports.
The next user to download a song from a peer-to-peer file-sharing service like LimeWire could be in for a surprise. Not a recording industry lawsuit, but a pop-up asking him to look at an ad--either text or video--in return for a free and legal copy of the music.
For that, the record labels, which have been trying to monetize illegally traded music for years, can thank a three-year-old company called Intent MediaWorks. Intent has figured out how ...
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