Herding the Mob
Today we harness the masses for everything from choosing the next pop star on American Idol to perfecting open source software and assembling Wikipedia articles. But perhaps the most widespread and vital uses for group input online are in scoring systems. In addition to eBay feedback, these are the customer ratings that Amazon.com and Yahoo Shopping post with product reviews. They're the feedback scores that Netflix tallies to help subscribers decide which ... Full Story »
Posted by Kaizar Campwala
