The Digital Economy's Coming Subprime Crisis (And What You Can Learn From It)
Why media just might be the new Wall Street.
(Blog Post)
Today's media players aren't investing in better ads. They're investing in more — and more toxic — ads. Uh oh: it's the economic equivalent of the subprime crisis. The parallels, to me, are too striking to ignore.
Here are eight time-worn steps to crisis that Wall Street took yesterday, and media's taking today.
Toxicity. Wall Street's subprime crisis was built on toxic financial instruments. The mediascape's subprime crisis is being ...
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