The Last Experiment
It’s up to social science to make us act in an environmentally conscious way. But can we trick ourselves into saving ourselves?
Line up a dozen environmentalists, ask them to conjure up an image of the sort of scientist who might save the planet from global warming, and it’s a safe bet none of them will imagine somebody like Benjamin Ho.
For one thing, Ho worked for a time in the Bush White House. For another, he’s not even a climate scientist. He doesn’t study global sea rise or Arctic ice melt, and he doesn’t project temperature increases. Nor does he have ...
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