Paid Content: You Can't Tell the Players Without a Scorecard

(Blog Post) Make 'Em Pay! Sounds like a old Clint Eastwood movie. Now, though, it's the theme of the newspaper industry month. We can't blame the industry for trying new tacks; that's only to be encouraged in the time of ransacked newsrooms. Full Story »

Posted by Dan Kennedy

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Review

Dan Kennedy
3.5
by Dan Kennedy - Mar. 9, 2009

The news business's financial woes have sparked a number of revenue-producing ideas, most of them old and discredited, from charging for online access to selling proprietary e-readers. Doctor, a new-media expert, gives us on a guided tour of these ideas and explains why they're wrong.

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Dan's Rating

Overall
3.5

Good
from 11 answers
Quality
3.4
Information
4.0
Insight
4.0
Style
2.0
Context
3.0
Enterprise
3.0
Expertise
3.0
Originality
4.0
Relevance
4.0
Popularity
4.0
Recommendation
4.0
Credibility
4.0
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