Obama's Inner Circle Shares Inside Story
Steve Kroft Debriefs President-Elect's Top Advisors After The Chicago Victory Speech
(VIDEO - 13:14) When Barack Obama began thinking of running for president two years ago, he turned to a small inner circle of political advisors from his 2004 Senate campaign. Like Obama, they were talented, laid back and idealistic with limited exposure on the national stage.
But with the candidate's help, they orchestrated what some consider one of the most improbable and effective campaigns in American political history. They took a ...
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The campaign staff put into simple words the core reason for the success of the campaign: a strong, bright candidate who knew what he wanted to do; supported by a dedicated core staff and an unprecedented corps of volunteers. This campaign made democracy a do-it-yourself job, inspiring volunteers to work for a bigger ideal than their own personal gain. Interesting that the latest digital technologies and unprecedented fundraising yielded a genuine grassroots campaign. And the victors have a VERY large set of expectations to meet. I have a hope that this level of individual involvement in the doings of government will become the way we do things all the time--not just for brief campaign flurries every four years.