iPod vs Zune: Microsoft's Slippery Astroturf

Apple's iPod has been so heavily marketed that it has become one of the best known brands, usurping the position of Sony's Walkman. Microsoft is working hard to get attention for the Zune in a crowded market. When push comes to shove, Microsoft has no problem fighting dirty. Here's a look at its tricks. Full Story »

Posted by Daniel Dilger

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David Fox
2.7
by David Fox - Oct. 1, 2008

The way this story is written, it feels like the author was almost gleeful at the opportunity to trash both Microsoft and the Zune. Maybe this story is better categorized as an opinion piece.

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Kaizar Campwala
2.7
by Kaizar Campwala - Oct. 1, 2008

An interesting, but ultimately problematic piece. The introduction fails at explaining the point/thesis. There is little to no opposing evidence. Most critically, however, I don't see this as an important news story what-so-ever. There's a naivete in accusing a big corporation of astroturfing. Corporations will do what it takes to sell their product. nothing new here.

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Mike Caddick
1.0
by Mike Caddick - Oct. 1, 2008

Unfortunately Daniel Eran or whatever fake name hes now using, has decided to start spamming newstrust with his little moneymaking blog. It will be interesting to see how long it takes him to assert that XP costs 5 times as much as 4 releases of OSX.

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Tom Kociemba
4.5
by Tom Kociemba - Oct. 1, 2008

It brings in lots of reviewers in the article. I don't own an iPod but have been amazed at how quickly it reached a tipping point. Zune will never get close.

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Tom Edwards
2.2
by Tom Edwards - Oct. 1, 2008

This article is a thinly- to not-at-all- veiled attack on Microsoft. The headline really ought to be flipped around its semicolon to emphasise its true priorities: while it does talk about Zune's competition with the iPod, it is hardly the focus. Instead we get a diatribe of alleged shilling and astroturfing by MS, most of it in the past and significant chunks of it unsourced (particularly in 'Sloppy Is As Sloppy Does' - ironic!). Things really fall off the bottom of the chart when Steve Balmer's head is photoshopped onto the body of a supervillian. It's informative regardless, but you would be mad to draw any form of judgement from it.

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J. Michael Dlugos
4.1
by J. Michael Dlugos - Oct. 1, 2008

While he admists to being no fan of Microsoft, Eran has been consistently fair about his reporting. Microsoft fans have been flogging his work for a while, so one must wonder if their hatred stems from the old "methinks they doth protest o'er much." I, for one, find much truth in his work, and his opinions seem to stem from logic, rather than pure passion.

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Jack Awak
1.0
by Jack Awak - Oct. 1, 2008

Ridiculously biased as usual. There is nothing factual about anything Daniel writes. Case in point, his assertion that a Windows PC costs 5X as much as a MAc over its lifetime. He calimed that the avrage PC user spends $150+ on Geek Squad every year. If you want to consier that factual, well then there is no reason to consider you a credible source of information either.

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Raymond McCrae
4.8
by Raymond McCrae - Oct. 1, 2008

Daniel Eran publishes his highly opinionated articles in the form of RoughlyDrafted Magazine. Often pro-apple in it position, RDM offers something other than the rehashed press releases from the more mainstream tech news outlets. I don't agree with all of Daniel's options, but I do enjoy his arguments that are always rational and thought provoking. Most of all, I respect Daniel’s ability to see the big picture and not get stuck on the small details most people get caught up on.

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Daniel Dilger
5.0
by Daniel Dilger - Oct. 1, 2008
See Full Review » (1 answer)

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