Yahoo's Rejection Pressures Microsoft To Mull a New Bid

The decision to reject the offer, reported Saturday, signals that Yahoo's board is digging in for what could be a long battle. The directors have been considering various other scenarios to avoid selling to Microsoft, including outsourcing its search advertising to Google Inc. to boost revenue and provide greater latitude to try to remain independent, say people familiar with the matter. Full Story »

Posted by Tish Grier

See All Reviews »

Review

Tish Grier
4.3
by Tish Grier - Oct. 1, 2008

The issuse here is not just that the possible merger of Microsoft and Yahoo! may have anti-trust implications, but also that any merger between the big 3 (Microsoft, Yahoo!, Google) could have a significant impact on web search and search advertising markets.

See All Reviews »

Tish's Rating

Overall
4.3

Good
from 13 answers
Quality
4.4
Facts
4.0
Fairness
4.0
Information
5.0
Sourcing
4.0
Style
4.0
Accuracy
4.0
Balance
4.0
Context
5.0
Popularity
4.0
Recommendation
4.0
Credibility
4.0
More How our ratings work »